Professionalism comes with many names and roles, and it can be easy to fall into the uncertainty of which titles to search up. When creating and maintaining a website, you may already be familiar with the handful of professionals who work on them.
There can be many job roles involved with building a website and can be split easily with larger companies. Some of these job roles can include planning, website design, development, and maintenance. With this said, there are multiple positions within companies for handling these responsibilities, such as:
- Web Designers
- Web Developers
- Web Consultants
A webmaster is a coined role that many have heard of when it comes to websites. To some, it may be considered a combination role of someone who would build or maintain a website. In this blog post, we're going to focus on the two most significant titles, which are often confused; a Web Developer and a Web Consultant.
Web Developer: The Task Achievers
Essentially a web developer builds a website from the ground up while following a design blueprint already drafted by a web designer or the client's request. The developer would follow the schematics or request outlined to them while trying to meet their deadlines. These professionals are responsible for finishing the tasks involved with coding the structure of the website and modifying it to create a workable design to the specifications of the request provided to them.
The web developer is the task achiever and will pull off the job assigned to them.
Web Consultant: The Visionaries
The web consultant is the role of the strategist dreamer. The responsibilities of the consultant are to think outside the box and execute the tasks required to reach for the bigger picture. Much like a web developer in many ways, the web consultant differs slightly. The consultant's primary objective is to develop a plan on how to get there, the steps required and pushing for the result solution for the client.
Much like any artisan, the web consultant has an arsenal of many tools. With a bag of skills at the ready, the consultant can review the website's current situation, be available to optimize it, brand it, research the company and its opposition, and assist in its design or functionality. Unlike the web developer, the web consultant doesn't necessarily need to do the work and can delegate the task to a developer. The consultant would have the final say on its completion to ensure the project is functional and optimized. Outside of building the foundation of a website, the consultant would also be analyzing page content, page load speed, mobile responsiveness, and page security to meet the requirements of the search engine's algorithms for SEO purposes.
Building it Up
In a summary of this post, websites have lots of moving pieces, the gears of success, but the web consultant is the tactician. The consultant considers all of these in their vision to attain success. While the developer may be able to take a site and build it up effectively, they still need direction from somewhere to obtain their status of a job done. Make sure that your website is working hard for your business with guidance from the knowledgeable team at Alley Kat Web Consulting. Our web consulting services give you an insight into every aspect of your online marketing programs, such as SEO, lead generation, branding, and more. Contact us today to learn how your website can be its best.